A Beginner’s Guide to Creating Instructional Videos

Business author and consultant Jonathan Halls believes a successful instructional video is one that makes the viewer confident enough to put the information to use.

This requires asking yourself what the learner needs to do and know.

Creating a storyboard and script ahead of time for any tutorial video is recommended.

In addition, a “responsibility map” can be used to make sure everyone knows his or her role.

Moreover, the 40:20:40 rule suggests that 40% of the time should be allocated to planning, 20% to shooting the video footage, and 40% to video editing.

Repetition is key to success as it shifts information from the learner’s short-term memory to their long-term memory. Handouts can be used to reinforce the video’s teachings.

Key Takeaways:

Consultant Jonathan Halls says the first step in an instructional video should be to set an objective at its start.

Ask yourself what the viewer needs to be able to do after watching the video.

Plan to spend 40% of your time planning your video, 20% filming it, and 40% editing.

“In other words, a good instructional video should be memorable enough that the watcher can confidently put that information into place.”

Read more: https://www.techsmith.com/blog/creating-instructional-videos/

Lance Carr

Lance is a fully qualified video editing tragic and renowned techno-struggler. He has put in the hard yards working out all manner of things technical... so you don't have to!

The Friday Roundup – 2026 Vlogging Cams and Isobuster Updates

Which Vlogging Camera Should You Buy in 2026? Given the fact that this website is…

4 days

The Friday Roundup – Incoherent Dialogue and B-roll Tips

Don’t Make Viewers Play Catch-Up One of the great truths in making videos is that…

2 weeks

The Friday Roundup – Catch Lights and Room Setups

Make Eyes Pop on Camera with This Simple Lighting Trick One tiny little detail that…

3 weeks

The Friday Roundup – Shooting Secrets and an A.I. Comparison

Shooting Secrets Creators Don't Show You When you look at a lot of the videos…

4 weeks

The Friday Roundup – Setups for YouTube and Speed Ramping

Lighting Setup Masterclass for YouTube A few years back now I started shooting videos for…

1 month

The Friday Roundup – YouTube Setups and Voice Clones

$100 Cinematic YouTube Studio Setup (Full Guide) When I first started shooting footage for my…

1 month