Holding Your Own in a Snobby Movie Conversation
Tired of standing around with arty film types while they bandy about words and terms you have no idea of?
Sick of having that half-assed smile on your face while you pretend to have a clue about what they are saying?
Fear not because the next time you are surrounded by a conversation that is beginning to lose you in a sea of strange terms we got you covered!
Here’s an article outlining the meaning of some of the more common cinematic slang.
Read this and then you can either nod your head sagely with complete understanding or even chip in with your own so as to look like a goddamn genius!
Let’s Get Social
It would be wonderful to think that all you have to do to be successful with online video is to just make good videos.
It’s kind of like the Field of Dreams plan for internet awesomeness.
Unfortunately the reality is that “if you build it, not only will they not come, they will be completely unaware that you built it in the first place!”
On the other hand if you were to apply the other Field of Dreams strategy of “Go the distance,” you would probably be a little further ahead in the game.
Of course that’s provided you had an idea of what “the distance” actually entailed.
If your aspirations for online video are only to have a place to upload them to so that friends and family can view them conveniently then this blurb has nothing to do with you.
YouTube, Vimeo, etc provide a perfectly good service to you for free and really, all you have to do is upload and let everyone know the videos are there and you are done.
On the other hand if you have some kind of hope that someone outside of those you can directly contact will get to see and hopefully enjoy your video projects then shooting, editing and uploading is only the beginning of the story.
It doesn’t really matter whether you think you are marketing with online video or not, the truth is that you are.
You may be directly trying to sell a product or trying to gather a following with hopes of monetizing your audience, either way the procedure is the same and your success will depend very much on how thoroughly you do your job.
One of the keys to getting the word out about your videos to a far wider audience than just direct contact is through social media and more importantly sharing through social media.
Remember that just by adding a video to YouTube or creating a YouTube Channel you have already entered the world of social media to some degree.
It is easy to think of YouTube as a “video site” but the reality is that YouTube is at it’s core, a social site and it thrives on the social interaction of it’s participants.
However outside of this ecosystem there are other social sites like FaceBook, Pinterest, Twitter and on and on.
It is vital that you break out of the YouTube universe and into these other services to leverage their particular audiences into becoming your audience.
The difficulty starting out is trying to work out on which of these sites you should be working on with a presence and how to do it correctly.
The other point to keep in mind is how many of them you should be on.
It is not true that all of them may be relevant to what you are doing and who you are trying to gain attention from.
The two articles linked below give a comprehensive rundown on the demographics of who is on these sites and what kind of interaction works best.
- Want Online Video Success in 2015? Then Get Social
- Your Guide To Choosing The Best Social Media Platform For Your Business
Boris FX Tutorial
This week from Gripps a quick tutorial on how to use Boris FX in Corel VideoStudio Pro X7 to turn any logo into a vector graphic or even 3D text.
Vector Trace in Boris FX